Leverage Your IP in 3 Steps
Leverage Your IP in 3 Steps
Identify
Protect
Monetize
You are the brand.
Now that you realize how important your brand is, let’s talk about how to identify what your customer sees and how they identify your goods/services with your brand. But first…
If you haven’t already, go download the FREE Branding Identification Audit right now!
Branding yourself and your business is one of the important parts of framing a successful business. In your journey to identifying your brand, make sure the name you select is one that can be remembered and recognized in the marketplace. As you’ve probably seen or heard before, branding outside of your name involves many key elements like your logo, website design, and even your customer service. How you interact with your customers (or potential customers) and how you interact with the products or services you offer is the story. It’s the message, the feeling, and the heartbeat of your business that makes you memorable.
If you’ve been here for any good period of time, you know protection is an important part of my brand. I preach it every day. I’ve modeled my business off of protecting my client’s good name. As a business and brand owner, protecting your brand should be your top priority. Your brand should stand out in the crowd and maintain its integrity, regardless of changes in the market. Like I’ve said before, proper entity formations, contracts, professional licensing, and federal registrations are all ways to 1) protect your assets legally and 2) garner trust from your clients as a legit business owner. You’ve got the juice, without the blue check.
Whether you’re an influencer or small business owner, looking to take that next step, monetizing your protected brand is a key component of achieving financial success. When your brand is tight, the bag is in licensing.
Don’t know where to start, no worries, we’ve got you covered.
Give us a call today at 1-888-752-2629 or schedule a consultation on our website.